From Kashmir to the Cutting Edge of AI

Danish Sofi and Fayzan Shah, co-founders of BrandSparc, have launched Kashmir’s first AI automation agency with a simple mission: helping businesses reduce repetitive work and grow through intelligent automation.

Coming from business and marketing backgrounds, the duo witnessed how much time businesses lose to manual processes. The rise of AI tools like ChatGPT showed them that AI was more than a trend—it was a fundamental shift in how businesses could operate. That realization led to the birth of BrandSparc.

Starting an AI company in Kashmir was not easy. There were few mentors, limited resources, and no local blueprint to follow. The founders relied on experimentation, continuous learning, and persistence.

Today, BrandSparc provides services including lead generation systems, workflow automation, process optimization, and content automation, all aimed at helping businesses spend less time on repetitive tasks and more time on growth.

At the center of their innovation is Controx AI, a human-like AI voice agent designed to handle customer calls, bookings, and follow-ups 24/7. Already piloted across restaurants, clinics, hotels, and e-commerce businesses, the platform has gained early traction in GCC markets and is now preparing to expand into India.

For Danish Sofi and Fayzan Shah, BrandSparc is more than an agency. It is a step toward making AI-driven operations accessible to businesses of every size and ensuring that Kashmir has a place in the global AI revolution.

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